As a Sport and Recreation Management major at JMU, you’ll learn how organizations plan programs, promote events and create engaging experiences across sports, fitness and recreation settings.
Students who choose sport and recreation management are often outgoing, organized and passionate about sports, wellness and community engagement. They enjoy working with people, leading teams and creating opportunities that bring individuals and communities together.
The program prepares you to manage programs, support marketing and event initiatives, and oversee operations in organizations like sports teams, fitness centers, parks and recreation departments and community programs. You'll develop leadership, communication and problem-solving skills while gaining hands-on experience managing facilities, coordinating activities and engaging participants.
What you’ll gain:
- Skills to plan and manage sports, fitness and recreation programs that engage participants and communities
- Experience leading teams, coordinating events and engaging diverse audiences
- Hands-on learning through site visits, partnerships and projects with major events like the Masters Tournament and NCAA Final Four.
- Career readiness through internships with sports organizations, recreation agencies, fitness businesses and community programs

"The Hart School provided me with hands-on, real-world experiences that helped me build my professional skills and discover a career path that truly aligns with my passions and interests."
Sean Wheeler ('15), Director, Strategic Gifts at Special Olympics
