Dr. Cathleen Snyder
Lecturer, Marketing and General Education
Year Started at JMU: 1998
snydercs@jmu.edu
Contact Info
Education
- Ph.D.: In progress –James Madison University, School of Strategic Leadership Studies, anticipated completion May 2018
- Post-Master’s Certificate: 2010, James Madison University, College Student Personnel Administration
- M.B.A.: 1997, James Madison University
- B.S.: 1992, Business Administration, 1992, Liberty University
Professional Interests
- Financial Literacy interventions in postsecondary education
- College affordability and access issues related to first-generation students
- Personal wellness as it relates to academic achievement
Personal Interests
- Sewing/quilting
- Playing piano
- Reading
- Collecting vintage jewelry
Professional Background
- Corporate Pricing Analyst - RR Donnelley & Sons 1997-1998
- Loan Officer and Marketing Program Manager - South Branch Valley National Bank (now Summit Financial Group) 1992-1996
Current Courses Taught
- BUS 160: Business Decision-Making in Modern Society
Previoius Courses Taught:
- MKTG 380: Principles of Marketing
- MKTG 450: Business Marketing
- MKTG/HTM 386: Services Marketing
- HTM 250: Introduction to Hospitality Management
- HTM 100: Hospitality & Tourism Management Seminar (online only)
Awards and Recognitions
- 2010 Financial Literacy Leadership Award from the National Student Loan Program
College of Business
Hours of operation:
Mon - Fri: 8 a.m. - 5 p.m.
