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Associate Director for UREC Services

Kristin Gibson
Contact Info


UREC 255

Kristin Gibson joined UREC in 2008. As the Associate Director for UREC Services, Kristin provides oversight for the Marketing & Social Media, Technology, and Member Services areas, along with managing UREC's contracted services (Athletic Training, Cycle Central, Massage Therapy). She serves on the department leadership team and is responsible for various departmental communications, human resources, and advancement functions. 

At JMU, Kristin currently serves on the Taskforce on Inclusion as co-chair of the Campus Climate (Employment Context) Workteam and the Student Affairs Engagement Team. She has taught UNST 102: Career Decision Making for over 5 years. Kristin has served on JMU's Employee Advisory Committee, Compensation Advisory Council, University Planning Team, Compensation Task Force, the SMAD Alumni/Professional Advisory Council.

She is the author of the chapter "Succeed with Sweat" in the collaborative book "The Freshman Project."  She is a lifetime member of NIRSA (Leaders in Collegiate Recreation), and has presented at the national NIRSA and Athletic Business conferences on topics related to digital communication, employee alumni fundraising, contractual partnerships, and customer service. 

Kristin earned both of her degrees from James Madison University. Her master's degree is in College Student Personnel Administration (M.ed, 2010) and her undergraduate degree (B.S., 2006) is in Media Arts & Design and Communication Studies.  She has formerly served as UREC's Assistant Director of Marketing & Technology and the Coordinator of Marketing and Development. Prior to working at UREC, Kristin was a Marketing Assistant at a law firm in Washington, D.C. and also worked for a professional services marketing agency. 

Kristin and her husband Kevin (founder of VA Momentum) have two young children, Brady and Colbie. Kristin co-founded and continues to lead Spark Her Stride, a summer running empowerment program for young girls in Harrisonburg. Kristin loves running around campus and Harrisonburg, hiking, and reading. Her favorite thing about UREC is working with fantastic JMU students and loves that her position encourages her and those around her to live a healthy lifestyle.