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Professor, Computer Information Systems and Business Analytics
Contact Info

Teaching & Research Interests
  • Cybersecurity
  • Cross-Cultural IT Management
  • IT Innovation
  • Pedagogical Research
  • Database
  • Ph.D. Business Information Systems, Mississippi State University
  • M.S. Operations & Management Information Systems, Northern Illinois University
  • B.B.A. International Marketing, Guangdong University of Foreign Studies
Positions Held
  • Assistant Professor, James Madison University, 2010-present
Select Publications

Hu T, Dai H, Luo X, Guo C, Liu D. (2023) The Role of the Espoused Tight Culture in Value Assessment of Social Media Use, European Journal of Information Systems, DOI: 10.1080/0960085X.2023.2226882.

Guo C, Zheng N, Guo C. (2023) Seeing is Not Believing: A Nuanced View of Misinformation Warning Efficacy on Video-Sharing Social Media Platforms, Proceedings of the ACM on Human-Computer Interaction (PACM HCI), Volume 7, Issue CSCW2, Article No.: 294, pp 1–35,

Guo C, Warkentin M, Luo X, Gurung A, Shim JP (December 2020) An Imposed Eic Approach with Schwartz Polar Dimensions to Explore Cross-cultural Use of Social Network Services, Information & Management, Vol. 57 Issue: 8, 103261,

Zhang HP, Wang ZH, Chen SJ, Guo C (March 2019) Product Recommendation in Online Social Networking Communities: An Empirical Study of Antecedents and a Mediator, Information & Management, Vol. 56 Issue: 2, pp. 185-195,

Shim JP, Guo C and French AM (2015) Big Data and Analytics: Issues, Solutions, and ROI. Communications of the Association for Information Systems Vol. 37, No. 39, pp. 787-810. DOI: 10.17705/1CAIS.03739.

Awards and Recognitions
  • Discovery Research Award (1st Place), College of Business, James Madison University, 2021
  • Russell Ching Best Paper Award, Annual Meeting of Decision Sciences Institute (DSI) Asia-Pacific, Peking University, Beijing, China, 2016
  • Best Paper Award, The 8th US-Sino Advanced E-Commerce Workshop, Long Beach, CA, 2016
  • College of Business Significant Contributions Recognition Award, James Madison University, 2014
  • Madison Research Fellow, James Madison University, 2011
  • Scholarship, International Business Strategy Program, College of Business & Industry, Mississippi State University, November, 2009
  • Distinguished Research Award of 2008 Spring Allied Academies International Conference, Tunica, MS, April 2008
  • Distinguished Doctoral Student Research Award, College of Business & Industry, Mississippi State University, April 2008
  • Research Assistant of the Year Award Nominee, Mississippi State University, 2007 – 2008

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