When a website or an app looks amazing and is helpful and intuitive to use, that's Interactive Design in action.  

The Interactive Design concentration prepares students to create and manage digital media in the areas of interactive design and user experience. The concentration is designed for students interested in careers that combine web design, digital management and user experience in a society ever more reliant on digital media. 

Skill development and experiences: 

• Web design
• User research
• User experience design
• Information architecture
• Wireframes and mockups
• Hi- and lo-fidelity prototypes
• Ethical and appropriate use of AI in interactive design
• CSS and HTML coding
• Digital management