Students learn by doing and the marketing department offers numerous opportunities for students to hone their skills.

Sales Competitions

Held in the Fall and Spring in conjunction with the Career Fair, students compete in Internal Sales Competitions in front of industry professionals for the opportunity to move on to compete in one of the following intercollegiate sales competition. These competitions are an ideal way for students to test their abilities to close the sale in front of business professionals.

Intercollegiate Sales Competitions
Internships - MKTG 494

Internships may be part-time, full-time or non-paid experiences and must meet specified criteria; however, students may be able to earn college credit for their marketing experiences with organizations. Enrollment in MKTG 494 must first be approved.  

Employers of Recent JMU Marketing Student Interns.

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Social Media Projects

Students in the Integrated Marketing Communication class not only learn marketing but use their learned knowledge to help a local non-profit achieve its mention through the practical application of an IMC plan.

Marketing Competitions

Depending on the competition, students can learn to ‘do’ marketing either individually or as part of a team.

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