Assistant Director of SMAD and Professor

greenerp@jmu.edu

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M.F.A. University of Minnesota
B.A. San Diego State University

Rustin Greene’s first career was producing and directing a wide range of television programming, including EMMY and Cable ACE award winning documentaries, public affairs series, and commercials. He has managed his own video production company, worked for public broadcasting and for commercial production companies.

Professor Greene’s second career is teaching video and cinema writing, production, and creative media management. He has been the assistant director of SMAD since 2009. The JMU Alumni Association honored him with its 2006 Distinguished Faculty Award. In 2008 Professor Greene was honored to be named a Ruth Bridgeforth Endowed Professor of Telecommunications.

In 2000, Professor Greene began his third career, in international education. He has served as Faculty Member In Residence for JMU's Semesters In London and Florence, directed JMUs Programs In London for nine years, and is now a regular faculty member in JMU’s summer media production program in Urbino Italy. Professor Greene is a regular guest professor at MISR International University’s faculty of Mass Communications, in Cairo, Egypt. He has also taught Multimedia production at the International Academy of Broadcasting graduate program, in Montreux Switzerland. In 2015 Professor Greene received the JMU Provost’s Award in International Education.

Mr. Greene is still an EMMY, Aegis and Parents Choice award-winning writer-producer, developing and writing television programs for NASA, producing promotional programs for JMU's Office of International Programs. He has served on the Board of Directors of the Broadcast Education Association, chaired the BEA Communications Technology division, and was a founding member of the BEA Festival of Media Arts. He has also served on the BEA's Interactive Multimedia, and Creative Activities task forces.

Teaching Interests: Video and interactive media writing and production, television programming, and digital media management.

Research/Creative Activities: Video and interactive media production, television programming, and management.

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