The Core Qualities and University Goals were a core component of our strategic plan that was retired on July 1, 2025. As we embark on developing a new strategic plan over the next year, we will update our site with information about a new structure and elements that ensure we continue to meet our mission through effective visioning and planning. You may continue to reference these core qualities and goals for context.
More will be shared as the plan is developed.
Core Qualities and University Goals
The JMU strategic plan was retired on July 1, 2025, and work is underway to reimagine the university’s vision and strategic direction in light of its mission. To that end, the core qualities and university goals that formed the basis for the previous plan are now considered retired with new goals replacing them in the coming months. For reference to the previous plan’s goals, please reference the [JMU strategic plan 2020-2025].