Management Major: Entrepreneurship and Small Business Management Track

The Entrepreneurship and Small Business Management track introduces the role of innovation in business development as well as successful management principles. If you are interested in creating or managing a startup, want to work innovatively in a large firm, or expand your family business, the Management major is a good choice.


  • MGT 320 - Management of Innovation and Technology
  • MGT 405 - Introduction to Entrepreneurship
  • MGT 471 - Entrepreneurship
  • MGT 472 - New Venture Creation

Other entrepreneurship electives are available.

Undergraduate Research

The College of Business Research Experience for Undergraduates (REU) program involves student at the frontier of research in the business disciplines. Gain hands-on experiencing conducting research alongside faculty. Work on research topics of mutual interest. College of Business majors may apply.

Engage in extracurricular professional opportunities and gain experience by participating in learning tours and special on-campus events through the Office of Experiential Learning in the College of Business. Activities are offered throughout the year for business majors.

Honors College, Creativity Area of Emphasis

For students in the Honors College, the Creativity Area of Emphasis can foster the entrepreneurial spirit and know-how to bring new ideas to the marketplace. In these courses, students study the psychological principles of developing creativity and apply innovative skills in an entrepreneurial practicum. 


  • HON 361 - Creativity, Innovation, and Human Engagement
  • HON 362 - Creativity, Collaboration, Communications, and Problem Solving in Multidisciplinary Teams
  • HON 362 - Global Challenges and the Future of Work in the 21st Century: Envisioning the Next Fifty Years
  • HON 362 - Service & Civic Engagement II
  • HON 362 - James Madison University Undergraduate Research Journal
Music Industry Concentration

Creative and innovative minds are found in every corner of campus – and unsurprisingly, in the school of music! Music Industry minors study the business of music, and in this intersection, they can learn the skill of entrepreneurship in music. 


  • MUI 440 - Entrepreneurship in the Music Industry
Nonprofit Studies Minor

JMU’s Nonprofit Studies minor offers instruction in the creation and management of social ventures. For entrepreneurs who are interested both in the business and humanitarian opportunities entrepreneurship provides, these will provide a foundation of instruction and experience in the nonprofit world.


  • NPS 300 - Introduction to Nonprofits
  • NPS 320  - Nonprofit Management
Industrial Design Major

The School of Industrial Design uniquely offers instruction in making. For students who want an advantage in designing and prototyping new products, processes, and solutions, the Industrial Design major helps students create and enterprise innovative ideas. 


  • INDU 300 - New Product Development 
  • INDU 402 - Social innovation and social entrepreneurship
  • INDU 492 - Innovation Exchange summer program
Engineering Major:

The Engineering major is in the business of nurturing project-ready engineers who better industry, society, and the planet through responsible innovation. Many of JMU’s most prominent entrepreneurs are engineers. Engineering classes can assist in product design and business management as well as in developing an entrepreneurial mindset. 


  • ENGR 322 - Engineering Management II: Engineering Project management                                         
  • ENGR 221 - Management of Tech 1: Product development and entrepreneurial engineering                  
  • ENGR 498 - Innovation Exchange summer program
X-Labs Interdisciplinary Courses

X-Labs is JMU’s flourishing makerspace with the tools and mentorship that enables students to create new ideas and businesses. Multidisciplinary classes encourage students to create innovative solutions to international problems, connecting teams with governmental and entrepreneurial institutions to create world-changing solutions. Classes offered change every semester, so check here for upcoming classes and whether they are offered for your major.


  • Medical Innovations
  • Hacking 4 Diplomacy    
Adult Learners Entrepreneurship Module

JMU also offers entrepreneurship instruction for adult learners through their entrepreneurship module. There classes offer business instruction and product development opportunities to enable adult students to explore entrepreneurship. 


  • CS 355 - Application Development
  • MGT 305 - Management and Organizational Behavior
  • MGT 405 - Design your business venture     
  • MGT 405 - Intro to Entrepreneurship

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