Barron’s in Education Program to partner with the College of Business


by Mary-Hope Vass


Beginning this fall semester, the JMU College of Business will be partnering with the Barron’s in Education Program to offer juniors, seniors, faculty and staff digital subscriptions to Barron’s online content as a result of the generosity of alumnus Brian Gracie (’89). Barron's is America's premier financial magazine. It provides in-depth analysis and commentary on the markets, updated every business day online.

“It is an honor to partner with Barron’s in Education to provide a segment of our students, faculty and staff additional real-world insight into investment topics and global market trends,” said Sam Collier, director, Office of Professional Development and Engagement at CoB. “We cannot thank Brian Gracie enough for providing this resource for the CoB.”

“It is my hope that this service will allow James Madison University students to see the real-world application of what they are learning in the classroom and how it affects the world around them,” said Gracie. Founder of Heritage Financial Consultants, a Maryland-based financial planning company included on the Baltimore Business Journal's 2017 top five list of largest area financial companies, Gracie is proud to be able to share his success with his fellow Dukes. “I built Heritage Financial Consultants on the belief that it is important to make a difference in the lives of those in our community and I am delighted to be able to partner with Barron’s to facilitate this service for CoB staff and students.”

This program provides multiple benefits to students pursuing a career in business and faculty looking to make greater strides in their fields. Some of these benefits include:

  • Barron's digital online subscriptions for juniors, seniors, faculty and staff
  • Distribution of Barron's "Weekly Review” for business faculty
  • Guest speakers/webinars made available from Dow Jones, Barron's and Northern Trust for student engagement
  • Opportunities to connect with Barron’s corporate recruitment teams for internship and job opportunities

"We are so pleased to bring the Barron's in Education Program to the JMU College of Business with support from Brian Gracie,” said Joe Lanza, Director of Financial Education at Dow Jones Media Group. “Juniors, seniors, faculty and staff will have access to Barron's digital content along with experiential learning elements designed to help promote financial proficiency for the next generation of business leaders.”

The JMU College of Business (CoB) is a learning community committed to excellence in preparing students to be engaged, principled business professionals and leaders; advancing scholarship in business disciplines; and enhancing organizational performance through our outreach activities. We offer eight undergraduate major and six minor programs, as well as two graduate level degrees.

James Madison University is a comprehensive university that is part of the statewide system of public higher education in the Commonwealth of Virginia and is the only university in America named for James Madison. Established March 14, 1908, the university offers programs on the bachelor’s, master’s and doctoral levels with its primary emphasis on the undergraduate student. JMU provides a total education to students — one that has a broad range of the liberal arts as its foundation and encompasses an extensive variety of professional and pre-professional programs, augmented by a multitude of learning experiences outside the classroom. The university has been a coeducational institution since 1966 and is located in the heart of the Shenandoah Valley.

For more, visit

Heritage Financial Consultants Named a top financial planning company by the Baltimore Business Journal. Heritage Financial Consultants was included on the Baltimore Business Journal's 2017 list of Largest Financial Companies, ranking in the top five by number of local-area professionals. Brian Gracie is a Registered Representative of Lincoln Financial Advisors. Visit

About Barron’s In Education

The Barron’s in Education program partners with academia and engages students to join business leaders, top market professionals, C-level executives, business school faculty and highly successful investors across the Barron’s community. For more information go to:

Media contact: Mary-Hope Vass, or 540-568-7487


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Published: Wednesday, October 30, 2019

Last Updated: Wednesday, November 1, 2023

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