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The School of Communication Studies (SCOM), School of Media Arts and Design (SMAD), and School of Writing, Rhetoric, and Technical Communication (WRTC) make up the Schools of Communication, Information, and Media.

SCIM Headlines


SMAD Alumnus Produces Winning Super Bowl Commercial

Jonathan Friedman (SMAD '94) is the winner of a $1 million prize for his Super Bowl commercial. Friedman's commercial, Man's Best Friend, was one of just two consumer-created commercials selected by online voters in the Doritos Crash the Super Bowl contest. More...

JMU in LA: The Entertainment Industry

Students will learn how the entertainment industry works from classes and lectures by the professionals, including JMU alums Geoff LaTulippe (Going the Distance) and producer Seth Kingsley (E! Entertainment), and many others, Students will also learn the industry by working with the professionals via 120 hours of internships. More...


Harry Potter and the Muggle Scholars

Rumors of the death of Harry Potter in the hallowed halls of academia are greatly exaggerated. Indeed J.K. Rowling's "the boy who lived" is alive and well, and poised to take center stage at James Madison University More...


SCIM Administration

Dr. David K. Jeffrey, Dean
Mr. Dietrich Maune, Assoc. Dean

Giving to the College

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SCIM Events

2012 Student Creative Exhibition- Call for Entries!

2011 Communication Exhibition