College of Business Holds Strategic Planning Session


President Alger Welcomes GroupThe College of Business held a strategic planning session on Sept. 6. President Jonathan Alger kicked off the day, saying, “Let’s do some blue sky thinking and bring in an entrepreneurial/creative spirit.” He noted that the Madison Future Commission (MFC) has been working since 2012 on laying the groundwork for the university’s 2014-2020 strategic plan. The CoB Strategic Planning initiative is very timely, and fits in well with the goal of the MFC.

President Alger challenged the faculty and staff participants to think about big issues and challenges we face as a society, and define what we do from an educational perspective to meet those needs.

Dr. Mary Gowan next welcomed the group, and noted that the world is changing quickly, and we need to be at the forefront of education.  She said, “I want you to think about a ‘big idea.’  We need to redesign the box, not think outside it.”  She reminded everyone that we need a clear, compelling story to convey to donors.

Day’s Activities

Associate Dean Rick Mathieu, planner for the event, summarized the goal of the day by saying, “We want you to review and reimagine the College of Business vision statement and shared values.  We also want you to connect with each other during the day.”

The participants broke up into several different groups over the course of the day, and worked on the following challenges:

  1. Developing an elevator speech for the CoB
  2. Defining the future of education
  3. Identifying and refining the values of the CoB
  4. Reviewing and tweaking the CoB mission statement
  5. Creating a CoB vision statement

Provost Jerry Benson wrapped up the day’s activities, noting that the College of Business is at the forefront of the planning process.

Next Steps

Dr. Gowan explained that the mission, vision, and values committee will take all the information generated at the planning session, and organize and summarize it.  Next, a strategic task force will be created to help determine how to put the vision and values into action.

Dr. Gowan anticipates the process should be completed by the end of this academic year.

The planning participants were highly engaged and involved during the session.  They also appreciated the chance to meet and work with their colleagues.

Click here to see photos.

Published: Monday, September 9, 2013

Last Updated: Wednesday, June 8, 2016

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