Dave Holloway Opens Doors for Students Interested in Advertising

On November 2-3 Dave Holloway '94, Senior Copywriter at Bozell in New York, presented a two-day workshop at JMU on developing a career in advertising. The fifty students who participated called the weekend experience a huge success. Attendees stressed their great appreciation to Dave for taking time to help students at his alma mater. Dave provided information on all the various career paths in advertising, the different types of agencies available, and the ways to conduct a job search. One of the highlights of the weekend was the review of Dave's own ad portfolio and his stories of working on ad campaigns. Students gave two-thumbs up to inviting Dave back every year!