Rebranding Drone Technology Through Disaster Relief and Landmine Clearance

"A flurry of revving miniaturized engines and humming propellers have kicked off the “World Cup of Drones” in Dubai. The United Arab Emirates, neighbour to countries where drones are more associated with military airstrikes than benign hobbyists, wants to rebrand the controversial technology in the first Drones for Good competition." (business.financialpost.com)

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