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Marketing Student Awards

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The Outstanding Student in Marketing Award is based on "Best All Around" - outstanding academic performance, leadership while at JMU, and contributions in and outside of the classroom.  The 2008 recipient is Sarah Peterson (peterssm@jmu.edu), a double major in Marketing and Psychology. Sarah has participated in numerous organizations while attending JMU. Along with serving as the College of Business Department Representative for the Marketing Class of 2008, she is also a member of Beta Gamma Sigma, Phi Kappa Phi, the National Society of Collegiate Scholars, and Circle K International.  During her junior and senior years, Sarah completed her Marketing Senior Honors Thesis. Sarah is the recipient of the 2007/2008 Edythe Rowley Scholarship and the 2004/2005 JMU Faculty/Staff Scholarship. Last summer she interned with The Homestead in the Convention Services department in Hot Springs, Virginia, where she assisted with event planning and market research. Sarah's long term career goals include earning an MBA and working in sports and entertainment marketing or advertising.  Sarah is seated with her parents, Scott and Shari Peterson.

 

 

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Courtney Gearhart(gearhacf@jmu.edu) is the 2008 recipient of the Marketing Faculty Award for Excellence.  Selection criteria include outstanding academic performance, contributions in and outside of the classroom, with emphasis on service to the community.  Courtney earned a concentration in European Business when she completed the COB 300 semester abroad program in Antwerp, Belgium in the Fall of 2006.  In her time at JMU, she has been involved with SafeRides and Madison Marketing Association, and held positions with her campus ministry group, Canterbury.  Courtney has also been a Relay for Life team captain since her sophomore year, and is a member of Beta Gamma Sigma honor society.  Last summer, she interned in the marketing department of the Verizon Wireless Virginia Beach Amphitheater.  After graduating, Courtney hopes to move farther south and start a career in the field of Business-to-Business sales.  Courtney is seated with her friends - Glynis McCabe and Chris Rennix.

 

 

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Laura Karr(karrla@jmu.edu) is the 2008 recipient of the Derek Sprague Marketing AwardDerek Sprague is a JMU Marketing alumni who began funding this award immediately after graduating from JMU and has continued to do so for over fifteen years. The student selected for this award must show strong academic performance and also demonstrate a willingness to take initiative and bring a sense of entrepreneurship to their collegiate learning experience.  Laura has participated in numerous organizations while attending JMU. Along with serving as Sales and Promotions chair of Zeta Tau Alpha and Secretary of Order of Omega, she is also a member of the Golden Key International Honor Society and Beta Sigma Gamma International Honor Society.  During her junior and senior year, Laura worked to complete her Senior Honors Thesis which admitted her into the JMU Honors Program. Last summer Laura completed an internship at Internet Strategy Group in Baltimore, Maryland. Laura was offered the opportunity to continue her internship from school and worked part time for the company during her senior year. After graduation, she will be working full time at Internet Strategy Group as a Media Planner.  Laura is joined by her parents (Ann and David Karr).

 

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Every year the National Retail Federation selects an outstanding retailer from industry and the recipient of this industry award then names and endows a $1,500 scholarship for the university of his/her choice. When the CEO of JCPenney received the retail award, he selected James Madison University to receive the JCPenney Spirit Award. Students selected for this award must have strong academic credentials and must have demonstrated an interest in retailing as a career through coursework and extra-curricular internships. Michael Snader (snaderma@jmu.edu) is the recipient of the 2008 JCPenney Spirit Award.  Michael has completed coursework and projects relevant to retailing while at JMU.  He is a member in the Madison Marketing Association and Beta Gamma Sigma International Business Honor Society.  He is also involved with Intervarsity Christian Fellowship, he served the community as a youth sponsor at Zion Mennonite Church, and is a part time ski instructor at Massanutten resort.  Michael completed an operations management internship with Vulcan Materials Company.  Upon graduation he will be working with AXA Advisors as a financial planner in the Harrisonburg area.   Attending the awards dinner are Linda Snader (mother), Kristina Snader (sister), and Melissa Jones (girlfriend).

James Madison University
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Last Modified: 5/2/2008