Duke Dog mascot mark standards

The Duke Dog mascot mark must be displayed according to these standards.

  • The Duke Dog mascot mark shall be legible.
  • The Duke Dog mascot mark is federally registered and always must be displayed with the standard registration mark “®.”
  • The Duke Dog mascot mark proportions shall not be altered.
  • The Duke Dog mascot mark shall not be used as a background image so that type or graphic elements overprint it.
  • The Duke Dog mascot mark shall not be displayed in proximity to the James Madison logo, the Duke Dog logo, the Duke
    Dog secondary mark or the JMU letter mark. Another logo or mark shall not be closer than the total height from top to
    bottom of the mascot mark.
  • The Duke Dog mascot mark shall not be used with any graphic other than the JMUSPORTS.com logo to create another
    athletics logo or mark.

Duke Dog mascot mark downloads

black
(PDF)
CMYK full color 
(PDF)
Pantone purple & gold
(PDF)
black
(EPS)
CMYK full color
(EPS)
Pantone purple & gold
(EPS)