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Mr. Steve Hertzenberg

Lecturer of Marketing

Office: 518 Zane Showker Hall
Phone: 540-568-7310
Fax: 540-568-2754
Email: hertzesj@jmu.edu
Mailing Address: JMU, College of Business, MSC 0205, Harrisonburg, VA 22807

Steve Hertzenberg is an instructor in the JMU Marketing Department where he primarily teaches Marketing 380 (Principles of Marketing), Marketing 430 (Professional Selling) and the Marketing section of COB 300, the 12-hour Integrated Functional Systems business course.  He serves as the Faculty Advisor for JMU's Delta Rho chapter of Pi Sigma Epsilon.  Steve has over 25 years of Sales and Marketing experience working in both the B2B and B2C arenas. His background includes experience with Fortune 500 companies like General Mills as well as successful start-ups like Sonic Innovations. 

Prior to joining JMU, Steve served as SVP of Global Sales and Marketing for Rosetta Stone, Inc., helping lead that company's rapid growth and international expansion from 2003 - 2007. He has a BS in Marketing from Miami University and an MBA in Marketing and Finance from the University of Chicago. 

Born and raised in Cincinnati, OH, Steve lived in Chicago, Minneapolis, and Salt Lake City before moving with his family to the Shenandoah Valley area.

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