Dr. Joseph Derby
Assistant Professor of Marketing
Started at JMU: 2013
Ph.D. in Business Administration (Marketing) Texas Tech University
M.B.A. Oklahoma City University
B.S. in Chemistry, University of Oklahoma
Professional Interests: Personal Selling and Sales Management, Intellectual Property Marketing, Technology Marketing and Management, Learning Theory
Personal Interests: College Sports, Golf, Electric Vehicles, How Things Work
Current courses taught:
Marketing 430 – Professional Selling
Derby, Joseph M., Mayukh Dass and Yi Qian, “Selling Intellectual Property through Auctions: Understanding the Effects of Information Presentation,” Manuscript under preparation for Journal of Marketing.
Derby, Joseph M., Mayukh Dass and Donna F. Davis, “Intellectual Property Monetization: Exploring the Role of Marketing Drivers,” Manuscript under preparation for Journal of Marketing.
Pi Sigma Epsilon Advisor – James Madison University
2011-12 TEACH Fellow, Texas Tech University.
2010-11 University-wide Excellence in Graduate Part-Time Teaching Award, Texas Tech University