COB 291 Learning Objectives
The primary goal of our introductory management science course is to help students develop an improved ability to perform quantitative analysis in support of decision-making across the business spectrum. This goal is achieved through an exploration of problems from the application areas of management, marketing, finance, and operations, such as the following.
|demand and sales forecasting||new product development|
|financial planning||production planning|
|staff scheduling||advertising strategy|
|resource allocation||risk analysis|
Upon completing COB 291, students should be able to do the following.
- Abstract the essential quantitative elements and relationships in a variety of business problems.
- Construct appropriate quantitative models for these problems in a spreadsheet environment.
- Apply management science techniques and spreadsheet tools to derive a set of conclusions from these models.
- Evaluate conclusions and perform what-if analyses to gain insights about the problem.
- Interpret and communicate model conclusions and insights to decision-makers.