Deciding on how to measure the
learning/development that occurs in a program requires considering several
factors, weighing the pros and cons of each available option, and deciding on
an option that is most appropriate for a given situation. There is unlikely
to be an ideal option, so be prepared to make compromises.
To ensure that you've made the
best choice possible, make sure you have identified all possible options (see
section on finding existing instruments), and have collected the necessary
information about each instrument (see section on judging instrument
quality).
1. Alignment
to program objectives
The most important factor to consider when
selecting a measurement tool is how well the instrument aligns to the
programs' learning objective. Alignment is crucial because it relates directly to the
utility of the information gained from assessment. The more aligned the
instrument is to the program's objectives, the more direct the inferences to
the effectiveness of the program. When alignment is poor, the results of the
assessment provide weak or limited information about the program.
2. Cost/Resources
Some instruments need to be purchased from a
test publisher or author. Other instruments are available free of charge.
Also, scoring or analyzing data from certain instruments will require time
and energy, or employing others for assistance. For each potential instrument,
be sure to consider what resources would be necessary to fully implement
using the instrument for a program's assessment. Even if an instrument is
available free of charge, it is still a good idea to contact the test author
to request the use of their scale for assessment purposes.
3. Selected
vs. constructed response instruments
There are two general types of instruments
that can be used to measure learning and development: selected-response and
constructed-response. Selected-response instruments include those in which
the participant chooses a response from a list of options provided. Some
examples of selected-response instruments are the common multiple-choice items on
standardized test and the 'strongly agree' to 'strongly disagree' response
scale options common on surveys and opinion measures. Constructed-response
instruments include any type of assessment in which the answer is not
provided and must be performed or generated. Examples of constructed-response
instruments include essay tests, oral presentations, or reports/papers
products.
The advantage of selected-response instruments
is that they can be administered quickly and easily to large numbers of
students and cover a broad range of topics. The advantage of
constructed-response instruments is that they can provide a deeper, richer
picture of what a student knows and can do. They also can be more diagnostic
and formative if designed well. The disadvantage of constructed-response
instruments is that they are costly to score because they must be rated by
trained raters. Also, they are time-consuming for students so they typically
only cover a few topics. Thus, a constructed response test generally represents less content/depth than a selected response instrument. On the other hand, selected-response instruments are
often criticized because they provide little to no diagnostic utility and
tend to focus more on recall and other low-level cognitive skills.
4. Using
an existing instrument or creating a new instrument
Many measurement tools have already been
created. The benefit of using an existing instrument is convenience. If you
use an existing instrument you can save a lot of time in instrument
development. On the other hand, it is hard to find an existing instrument
that aligns exactly with a specific program's objectives. Thus, the advantage
of creating a new instrument is that you can customize the instrument to
achieve very strong alignment. Deciding about whether to use an existing
instrument or create a new one is a matter of balancing convenience with
alignment. Also, keep in mind that instrument development is a resource-intensive endeavor, but in the end you will own the instrument.
Alternatively, if you use an existing instrument, you will likely have to pay
the creator of the instrument, but will save yourself the development time.
5. Instrument Quality
Like most things, instruments can be of either
high or low quality. The better the quality of the instrument, the more trustworthy the
scores that are obtained from the instrument. It is imperative that high
quality instruments are used for assessment work. The higher the quality the
instrument, the more useful the results from the assessment will be. If you
don't trust the scores from an instrument, you won't be willing to make
decisions about a program based on the scores of the instrument. Before deciding on an instrument,
the quality of the instrument should be evaluated (see section on judging
instrument quality).
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